Connor Jacobson

Connor Jacobson

Senior Newsletter Editor

Connor is a lifelong Floridian based in Lakeland who joined LALtoday in 2022. A Southeastern University alum, her background is in marketing and writing. When she’s not bringing you Lakeland’s top stories, you can find her shopping at the downtown farmers market, searching local coffee shops for the best hazelnut latte, or performing comedy shows with Swan City Improv.

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Students can now order food online, and an AI-powered food delivery robot will bring it directly to their location. Would you like to see this tech in another part of Lakeland?
Let us plan your nightly entertainment with movies, live music, and stage shows, plus the perfect places to grab a bite.
In response to a statewide water shortage, the Southwest Florida Water Management District is enacting water restrictions for Polk County and surrounding areas.
Polk County Public Schools just broke ground on Junior Achievement’s innovative new Discovery Center where students will get hands-on business experience.
When it comes to hyperspecific food festival themes, Central Florida has the recipe down pat.
Wellness
Get your steps in and find a sense of sisterhood with this group that meets weekly for walks along Lakeland’s most picturesque trails.
Get a rare look inside some of Lakeland’s most historic homes on this walking tour of the Lake Morton neighborhood.
We’re diving into the average cost to rent in Lakeland compared to nearby cities.
Show off your Swan City smarts in a new game where you’ll guess the location of different swans in Lakeland. Be the quickest to guess correctly for a newsletter feature.
If you’re feeling eager to clean out those closets, garages, and storage sheds, consider donating your gently used items to these community organizations making a difference in our city.
This new shop offers popular book releases, antique home goods, and the cutest shop dog who’s ready to cuddle up and read with you.
Take a bite out of the local citrus industry’s history with a self-guided tour of labels found around Polk County.
This year’s March Madness NCAA Tournament will feature experienced players from Lakeland and Winter Haven. Here’s when to catch their games.
There are now two places downtown to shop for East of These’s clothing, accessories, shoes, and gifts.
Is this your dream home? If so, make your offers before the upcoming deadline.
We’re exploring a few of our reader recommendations for beachy road trips around Lakeland, Florida.
Did you get your hands on the popular Strawberry Season Passports before they sold out? If not, no worries — just follow along with our editor’s tasty travels.
Tell us which Lakeland lavatory you love the most.
Put your money where your community is and help us create a guide to small businesses by submitting your favorite local spots and sharing this page with a friend.
Are you taking a vacation this spring break or planning to make the most of the week at home? Whatever you’re up to, we have you covered with spring break ideas in and around Lakeland.
The new restaurant at LAL is nearly ready to open its doors, and we got a sneak peek of what Lakelanders (and visitors) can expect.
Did your neighborhood make the list?
Be a tourist in your own hometown with three passes that give you prizes in return for check-ins.
Burgers, beignets, and beverages — find out what’s on the menu at this new restaurant from the owners of LoveBird.
The library will fully close for the construction of new bathrooms, an updated layout, and new fixtures.
Lakeland’s aviation industry is reaching new heights. Become part of it by earning your pilot’s license with this flight school, located at Lakeland International Airport.
The City of Lakeland laid out a new timeline for this ongoing project’s design and construction, plus updated renderings of how it could look when complete.
We may not have snow, but there are plenty of gold medal-worthy ways to pretend you’re at the Milan-Cortina Games.
Whether you’re seeking a whirlwind romance or a fresh friendship, our readers share where they would go to meet someone new in Swan City.
This state organization invites you to visit 100+ historic Florida places in celebration of the United States’ 250th anniversary.