To celebrate the last day of our first-ever Drink Up Week, we wanted to share with you a fun program that rewards you for drinking local beer.

Yes, you read that right.

By exploring the Brewgrass Trail, you can earn cool Lexington-branded swag like t-shirts, hats + sweatshirts.

The Brewgrass Trail is sponsored by the Lexington Convention and Visitors Bureau, you know it best as VisitLex. And while the program has been around for a while it recently got a bit of an update.

There’s now a digital passport that allows you to check in to all of the different Central Kentucky breweries you visit — no more pencil + paper passports.

Everyone loves Lexington swag. | Photo by @lextoday

How it works
Step 1 | Get your pass
Sign up for your digital Brewgrass Trail passport via text or email – no app download is necessary.
Step 2 | Download the pass
Once you’ve received your text or email, your pass is ready to go.

Pro tip: Add the pass to your home screen for easy access.
Step 3 | Visit + get prizes
Be sure to check in using each participating place’s pin number to win cool Lexington swag. Here’s a breakdown of the prizes:

Visit 6 breweries to earn a t-shirt.
Visit 12 breweries to win a baseball cap.
Visit all 26 to earn a sweatshirt.

Step 4 | Brag to your friends about how many breweries you’ve been to while wearing your cool Lexington gear.
That’s really it — download, visit, sip + repeat.

Check out all 26 regional breweries on the trail, or take a look at a few of our Lexington favorites below. See ya out on the trail.

Blue Stallion Brewing, 610 W. 3rd St.
The Void Sake Company, 949 National Ave.
Goodwood Lexington, 200 Lexington Green Cir.
Country Boy Brewing, 436 Chair Ave.
Wise Bird Cider Co., 1170 Manchester St.
Brewer Dude, 211 E. 7th St.
Ethereal Brewing, 1224 Manchester St.
Ethereal Brewing Cornerstone, 401 S. Limestone
Ethereal Brewing Public House, 102 W. Vine St.
Lexington Brewing + Distilling Co., 410 Cross St.
Mirror Twin Brewing, 725 National Ave.
Pivot Brewing, 1400 Delaware Ave.
Rock House Brewing, 119 Luigart Ct.
West Sixth Brewing Company, 501 W. 6th St.