Have you heard more and more friends discussing beauty and aesthetic treatments recently?

The numbers don't lie — the medical spa market is projected to grow 13.7% this year, from $18.88 billion in 2024 to $21.47 billion in 2025.

We checked in with Richmond's No. 1 plastic surgery center and med-spa, Synergy Face + Body by Travis Shaw MD, to get the scoop on growing trends in the industry (nationwide and locally). Read: If you're looking for an official 2025 glow-up guide, this is it.

1. Sculptra

Biostimulators like Sculptra are having a major moment right now.

These new treatments work harmoniously with your body’s natural processes, encouraging collagen production in specific areas to help naturally smooth + lift.

The result? A refreshed, effortless look that can last two years or more.

2. GLP-1 medications

When it comes to in-demand treatment, it doesn’t get any hotter than Synergy’s new Semaglutide and Tirzepatide weight loss injections.

These game-changing GLP-1 medications are clinically proven to help patients shed 15-22% of their body weight with a customized plan.

Bonus: You can even self-administer this slimming, once-a-week treatment from home, meaning no extra trips to the clinic.

3. Hyaluronic acid injectable fillers + skin boosters

We've all heard of hyaluronic acid in skincare — now it's in injectable form.

Boosters like SkinVive add hyaluronic acid directly into the skin, providing volume and hydrating from within for a naturally youthful lookwith next-to-no downtime.

(If you’re after plumper lips, popping cheekbones, or a subtle skin refresh, dermal fillers can be your new BFF.)

4. Botox

Still the undisputed gold standard for wrinkle reduction, Botox remains the best in the biz at gently smoothing frown lines, crow’s feet, forehead creases, and more.

Plus, Synergy’s expert injectors can help you get the natural-looking, wrinkle-free results you want.

Injections are also commonly used in targeted spots to help treat and prevent jaw tension, pressure headaches, and migraines.

Ready to get glowing? Explore other treatments offered or book an appointment online.

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