You know we’re all about supporting our local businesses in Cowtown, which is why we’re excited for Earth Day on Fri., April 22. 🌎

This year's Earth Day initiative is centered around investing in our planet — and there are lots of ways buying locally supports sustainability. To promote this goal within our community, we are introducing you to our #BuyLocalBuyGreenFTW campaign.

To celebrate the global initiative, we are challenging you — and ourselves — to only shop locally for one week. Or, at least try to swap out a few basic purchases with local options.

What would this look like? Think: Starting your morning with a trip to Black Coffee, stopping by the farmer's market for local produce, or perusing spring fashion with the local sustainable women’s clothing brand LAUDE the Label (formerly known as Tribe Alive).

We want to follow along with your journey, as well as share ours with you. To do so, we are asking you to share photos of your local purchases, shopping sprees, or other Earth Day activities on social media using the hashtag #BuyLocalBuyGreenFTW. Throughout the week, we will spotlight what our community is up to in our newsletters + social feeds.

Don’t have social media but want to participate? Send us your photos.

Need some inspiration? Here are some local, sustainable recommendations to switch up your weekly routine.

We don’t know about you, but we’ll be starting our day with a local caffeine boost. We plan to pick up some coffee + goat cheese and roasted red pepper panini from Bodega South Main + sit outside and enjoy the warm weather.

If you’re like us and in the spirit of spring cleaning, keep an eye out for the next pop-up from For the Love of Zero to fill up your cleaning supplies + grab some reusable Swedish dishcloths, and recycled glass bottles for storage.

Whatever you choose, remember to share your stories + tag #BuyLocalBuyGreenFTW for a chance to be featured.