If your goal is to lose weight, you can pick from a handful of diets and find success. But what you won’t always find is a way to lose the right type of weight.

Most diets solely focus on weight loss instead of targeting fat loss. Our program successfully resets metabolism, offering you weight loss that is healthy and sustainable.

If you want to lose weight and keep it off, we have the solution you’re looking for.

What is our proven program, and why is it superior?
Our Ideal Protein program focuses on resetting your pancreas, the organ that deals with metabolism and blood sugar regulation, a key organ for weight loss and metabolic regulation.

Ideal Protein is a safe, clinically tested, ketosis-driven method that is easy to follow and effective for any level of dieting, from minimal to high percentage weight loss. Plus, it’s been around for over 30 years, so it’s not a fad that will pass with time. It’s here to stay because it works so well.

Unlike other high fat, low protein and low carbohydrate ketosis diets that are currently popular, Ideal Protein fits in foods that are often avoided or reduced, such as complex carbohydrates (vegetables). It also includes proper protein from clean meat sources and healthy fats to avoid unnecessary symptoms from ketosis, specifically increased hunger and headaches.

How Ideal Protein works and a look inside its 4 phases
Our program is set up to match you with a coach. Each coach knows the program inside and out and can truly guide you through foundational steps while also customizing everything to fit in line with your preferences and goals.

The average client comes to us wanting to lose between 40 to 45 pounds and typically stays in the program for up to four months. This weight and date range isn’t exclusive and can be set based on individual health goals. In fact, our Ideal Protein coaches aren’t trying to get to an arbitrary percentage or number. They listen to you and do what makes sense for you, taking into account lifestyle preferences, activity level, current weight and cooking preferences.

We know that true and lasting change comes when a client is in a position of power to take small, meaningful steps in the right direction. Our Ideal Protein coaches empower each client to feel comfortable with the process and guide them along as boundaries are set and plans implemented.

Ideal Protein is set up to be a four-phase protocol that takes you through the diet portion and teaches you how to maintain weight loss as you phase out of the program.

Phase one: weight loss. The first phase is the most strict part of the diet plan but yet still includes delicious foods daily, such as 8 ounces of a clean source of meat, 4 cups of cooked vegetables and unlimited raw vegetables/lettuce. In addition to these items, you can choose a few ready-to-go meals from our store that will help you to quench cravings for foods like chips, protein drinks, snack bars, soups and puddings. All the while, these foods fit the protocol standards by being low carb, low sugar and moderate protein.

One of the best things about the keto diet is that once you get into the fat burning state and your body efficiently learns how to utilize fat for fuel, your level of cravings and hunger will subside greatly. When food cravings aren’t as intense as they once were, you are then better prepared to make good choices with a clear mental state. And our program also provides structure so you know what’s allowed and not allowed, giving you clear boundaries to implement.

Phase two: nutrition education. It’s difficult to eat well when you aren’t sure why food choices matter. This step of the process is all about educating the client in regards to good nutrition.

Phase three: portion control. Foods are slowly introduced back into the diet at their correct portion and quantity to teach you how to maintain weight through knowledge of macronutrients.

Phase four: maintenance. Continuing to do more of what you already do well, such as eating the right foods in the right proportions while making other healthy lifestyle choices, such as exercising most days of the week.

Personally, we feel that the maintenance part of the program is even more important than the diet itself. As mentioned previously, there are plenty of diets on the market, but how many of them set you up for lasting success? Not many, unfortunately, and that is because these diets don’t teach you about the importance of weight maintenance.

We have protocol in place to teach you to understand food and food habits and to know what to do when you eat an unhealthy meal or encounter strong cravings. We focus on setting you up for long-term success, and this plan is rolled out slowly to you so that you understand concepts weekly and at your own pace.

The coaches check in with you weekly until they feel you have grasped the concepts fully. At that point, they start checking in on you bi-monthly.

Side note about supplementation
In addition to laying out four phases, we also highly recommend that you add in proper supplementation. In an ideal world, if you could choose to eat all non-GMO foods that are certified organic there may not be as large of a need for supplementation. However, for most people, we suggest adding in: multivitamin, probiotics, fish oil and calcium/magnesium supplements. These four supplements ensure a diet isn’t deficient in what it needs so that your body can truly thrive.

What is the number one reason people don’t join Ideal Protein, even though they secretly want to?
Ironically enough, people fear success. It’s much easier to be comfortable with discomfort than to move toward change, because change isn’t easy. It’s mentally tough, emotionally draining and physically taxing. We understand how difficult the journey can be, which is why we believe in coaching and in taking things slowly.

Having a coach means you aren’t alone to make these choices and have a support system—including handy recipes and tips—and the education necessary to understand the why behind what we are asking you to do. Plus, going slow allows you to make small steps and find success before taking on another challenge. You truly can stay balanced while moving toward lasting change. And the real motivation to continue along is seeing the results of fat loss. Your entire body will look and feel different—and new.

I think people also fear they will forever miss out on their favorite foods if they decide to join our Ideal Protein program. We don’t want you to feel deprived and understand that food is an important part of family time, culture and medicine. Let us teach you how to make healthy food choices. We promise you will still have fun with food.

Are there any restrictions from joining Ideal Protein?
There are a few medical restrictions that could keep someone from being able to begin the program. If you are worried about this, please talk to us. After reviewing your health history, we can look at all the facts and guide you toward the best decision.

Are you ready to change your life?
If you’re ready to make the next step or to find out about your eligibility, please call or stop by Nutrition World. Our educated coaches can work with you any day of the week, except for Sunday.

All that’s left for you to do is to schedule that initial appointment. What are you waiting for? Your best life awaits you.

Cady Kuhlman holds a master’s degree in holistic nutrition and is co-owner of Nutrition World, which opened in 1979 with the priority of offering Chattanooga’s best selection of health products that meet high standards for quality.

Ⓟ This content was created in partnership with Nutrition World.