On this day in 1952, this ad ran in the Greenville News promoting travel to Asheville. While so much has changed in 70+ years, some things are the same — like how we love a weekend trip to the mountains.

“See lofty mountains don spring’s fresh green” as you take a hike.

“Enjoy the expanses of gay wildflowers” as you explore the NC Arboretum.

And while welcome no longer awaits at The George Vanderbilt, which closed in 1969, you can stay in the “modern, convenient, and hospitable” Flat Iron Hotel, which is located near the Grove Arcade, not far from where the advertised hotel once operated.

If you’re looking for a few other spring activities in Asheville:

Check out a Tourists Game — The Drive will be there for the Fourth of July if you're planning ahead for a summer trip.
Sip a brew on the Wicked Weed patio, or find other outdoor dining spots
Hit up a spring festival

Our sister newsletter, AVLtoday, is available for all your weekend trip planning needs.