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Main Street District (MSD) has been making Soda City’s Main Street a fun place to live, work + play for over 21 years. Cultural events, service projects, and community-wide celebrations are all common sights, with the district additionally being home to many of COLA’s most popular attractions. Think: Soda City Market, First Thursday on Main, Indie Grits Festival, and more.

Looking to spend a day (or night) downtown? Call the “yellow shirts” for a complimentary shuttle to anywhere within the district’s 36-block radius. Running daily from 7 a.m.-11:30 p.m, MSD ambassadors can take you places like:

A date night destination
Any of the district’s diverse stores or boutiques
Events like Arts and Draughts, happening this Fri., Nov. 11

Pro tip:Sign up for MSD’s newsletterto stay in the know about upcoming events and activities (read: just in time for the holiday season).

Get to know the district.*