It's officially the dog days of summer, and while we're panting in the heat, one Crossroads shop finds it cause for celebration.

Tail Waggin' needs no introduction for downtown pet owners. For the fur-iendless amongst us, you've probably happened upon the shop, and its window paintings of pooches in period clothing, heading to Mildred's for a brunch date.

Since 2014, the independent pet supply store has been a quiet staple in the neighborhood — a 10-year anniversary its owners Alan + Merrie Morris celebrate tomorrow, July 18.

In the coffee shop + office culture of the West Crossroads, the pet store survives by the fur-baby revolution of apartment-dwelling young people.

"It's about how the city wanted dogs living [here], because dog walkers create a sense of safety and community. If you're walking down the street and pass a couple of people out walking their dogs, you're just more comfortable," Merrie said. "I think it's become a signature of downtown."

The Kitty Korner for feline fur-iends. | Photo via Tail Waggin

Walk inside the store and you'll see it's not all for Fido. The Morrises ugly but properagree their clientele is about 50/50 cat to dog owners, so they make sure the less visible feline shoppers see cat toys, treats, harnesses, and more on its front + center shelves.

Whether you're coming for a bag of kibble, or to use the self-service dog wash station, you'll find Alan, Merrie, or one of their staff sugg: "few" read as diminutive here to meready with personal recommendations (and a treat for your four-legged sidekick). Walk the aisles even longer and you're sure to be greeted by 16-year-old shop dog Rusty.

It's the kind of experience + knowledge you can't get shopping Chewy or Amazon — a quality of friendliness integral to Kansas City itself.

Celebrate a decade of pooch paradise at Tail Waggin' PetStop's anniversary party tomorrow, July 18 from 4 to 7 p.m. Find free ice cream from The Melt Box, Pop Culture popcorn, and a selfie station fit for a King Charles Cavalier. hehe

Can't make it to the festivities? Come back Friday, July 19 + Saturday, July 20 for a storewide sale.