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Ah, football season — the thrill of the game, the change of the seasons, the cheering fans at Cardinal Stadium. But the most exciting thing of all? Yes, the tailgating.

When it comes to tailgating, Kroger proves they believe in going big and going home by providing an Ultimate Tailgating Experience for football fans at every UofL home football game.

The all-out, pre-game tailgating event — complete with free food, two free drinks (beer, seltzers, or non-alcoholic bevs), music, corn hole, and giveaways — is free + open to Kroger customers who:

(New this year) Show a $35 Kroger receipt within the seven days prior to the game

The tailgating tent opens two hours prior to UofL home football games and is located near the tunnel of Cardinal Stadium.

Bonus: We attended an Ultimate Tailgating Experience last year and had a blast.

Get in free: Shop Kroger