It may come as no surprise that Taylor Swift was one of the most-searched people on Google this year, but what about the fact Lexington was the only place in the US with "pressure washing near me" as a top trending search?

2023’s Google Year in Search is out, and its local search function provides an interesting peek into our city’s queries. Take a look at what we were searching most this year (plus, our answers to your searches — we may not be Google, but we know a thing or two about where to find the best coffee in town).

Unique local searches

Top trending "tour" search in Lexington| Taylor Swift's Eras Tour
Top trending "TV show" search in Lexington | "The Last of Us" on Max

5 top trending “near me” searches in the Lexington area

CEs: Most MKTs can just use their top 5, but some may need to pick + choose which 5 of the top 10 are most relevant. Ex: Last year in Portland the top 5 searches all concerned daycare/child care/schools. In that case, you would want to choose a few of the top 10 to showcase. If so, use this disclaimer at the bottom: "*These are not listed in order of most-searched. These are 5 of the top 10 trending "near me" searches."

CEs: Use example lines from the doc linked below.

"Air quality near me" | If you're looking to soak in that fresh Kentucky air, our guide to parks has you covered.
"Pressure washing near me" | The crew at Men In Kilts is here to help start your spring cleaning needs early.
"Optometrist near me" | Wear your sunglasses at night by learning about Louisville-based brand Shady Rays.
"Veterinarian near me" | While we're not medical professionals, we know the perfect spots to butter up Fido after their appointment.
"Podiatrist near me" | Let the doctors at UK Healthcare kick off your year on the right foot.

The fact that “LEXtoday” wasn’t a top local search only hurts our feelings a little bit. There’s always next year.