Branded Content: Mini Article

This brief, but highly effective piece of content includes a high-impact visual and content aimed at grabbing the reader’s attention. This is perfect for calls to action and brand awareness.


What comes with a Mini Article and where does this live within the product?

A Mini-Article is a short article designed to drive traffic to a pre-existing online source/URL of your choice (website, shop page, blog post, ticketing page, Instagram profile, giveaway microsite, etc.).

What comes with a Mini Article:

  • 75 words in the newsletter and website
  • Up to 3 links and 1 photo

Mini Article Examples

What is the typical timeline and process for a Mini Article?

  • We need at least 1 week to pull this one off.
  • You fill out the content form with all of the need-to-know information and provide us with the high-res images you’d like us to pick from.
  • Our team drafts up the content using the information you provided.
  • We’ll sends you a preview link of the content to read, review and provide any/all feedback. Only (1) round of feedback is included.
  • All feedback should be sent back via email.
  • Your content writer will review requested edits and modify content when needed. It’s important to note that not all requests will be accepted.
  • Final content link is sent to you for reference and the publishing process begins. Please note that this is not another opportunity to provide edits.
  • On your reserved run date, the content will run in our newsletter and on Facebook/Instagram.
  • At the beginning of the following month, you will receive the analytics of your content. This includes newsletter and website performance.

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