Experiences are a first-person content package containing an experiential article and an Instagram Reel. Our local writers provide an inside look into what it’s like to try a particular service or activity and excite readers to try it themselves.

What comes with an Experience and where does this live within the product?

An Experience with 6AM City is a two-week multi-faceted campaign that includes the following items:

In-person or Virtual Experience: One of our staff members will spend a max of 2 hours taking it all in, capturing photos and video, taking notes, and gathering insights. You’ll get:

  • One (1) Instagram Reel shared on our Instagram Feed
  • One (1) Article (max. 300 words) in Secondary Story placement

    • Optional: Upgrade to Lead Story Placement ($1,500)
  • Four (4) Text Ads – driving readers back to the Article on our website and Instagram Reel on our Instagram Feed
What is the typical timeline and process for an Experience?

To ensure our team has time to produce our best work and give you plenty of time to review it, we recommend at least 3 weeks (15+ business days) between the time we come out for the Experience and the date the content runs in the newsletter. If a quicker turnaround is needed, we are happy to accommodate if possible. Include your run date request when submitting the information and we will reach out with potential options and next steps.

  • You will first fill out the Experience form with date options and any need-to-know information.
  • Using this information, we will get this Experience on the calendar for one of our staff members and a run date reserved in the publication.
  • On the day of the Experience, a 6AM City staff member will spend a max of 2 hours at your designated location taking it all in, capturing photos + video, taking notes and gathering insights.
  • Within the next few days, the Instagram Reel will be pushed out to our followers.
  • Based on the visit and the information you submit below, our team will begin crafting up the Article and Text Ads.
  • We will send you an Article preview link to read, review and provide any/all feedback. Only (1) round of feedback is included. All feedback should be sent via email.
  • Your content writer will review requested edits and modify when needed. It’s important to note that not all requests can be accepted.
  • Final content will be sent to you for reference, and the publishing process begins.
  • The Experience runs in our publication on the reserved run date.
  • Within the next few weeks, (4) Text Ads will run in our publication, directing traffic back to the Experience article and Instagram Reel.
  • At the beginning of the following month, we will send you the performance analytics of your content. This includes newsletter, website, and social performance.
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